Tuesday, November 16, 2010

Convergence in Media Today

Unless you are a complete recluse, avoiding civilization entirely, you are more than likely assaulted by media in its various forms everyday. I use the word assault in reference to my own experience as a consumer of media. Living in New York City there is no shortage of ads, video screens, and news tickers of all kinds everywhere you turn. Now, with the emergence of supped-up PDA’S, mini-laptops, and smart phones that make it possible to access the web in all its glory from anywhere, it seems that many people are now consuming media every waking hour. I cannot even begin to account the number of my peers that I see on a daily basis who have their faces glued to their little illuminated screens, pumping media into their brains at an almost alarming rate.. Not only can one view media and consume media wherever they are, with the leaps and bounds made in technology and the rise of sites such as Youtube, Vimeo, and Facebook one is now capable of recording media straight to their Iphone or whatever similar device they may have, and put it on the internet for all to see in about as much time as it took me to type this sentence.. We are no longer only getting media from traditional outlets such as corporations, we are now wielding a double edged sword. What I mean by that is while free enterprise is a good thing, and that it is great intelligent people are able to put their thoughts and ideas out into the world without having to use traditional channels, one must be wary of all the mindless, narcissistic drivel that will eventually (and already has to some extent) flood our lives with meaningless tripe.


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